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Facebook Looks to Rebrand News Feed Ads | Digital - Advertising Age



by Jannice Almansur -
The name change is that users can already potentially see content from marketers that their friends had liked or commented on, as activity by Facebook friends is fodder for the news feed. The news-feed advertising will be labeled "featured" instead of "sponsored."
adage.com
Yesterday Facebook began placing ads in users' news feed, but is now calling them "featured" instead of "sponsored" posts.